Player identity connected to the account

Identity verification, the player profile and biometric login remain connected within the same account.

2s
Average verification time

84 %
Recognition success rate

1 400 +
Terminals in operation

200 000 +
Verifications per month

KEY BENEFIT

From terminal to mobile with the same account.

BLUE ID connects verified identity with the player account. Players can start in retail and continue online without creating another profile or repeating the entire onboarding process.

Identity stays with the account
Verification is tied to the player profile, so when moving between supported channels, you continue working with the same player.
01point_of_sale

Self-service terminal

Face sign-in instead of a card and PIN, for faster, simpler service.

face
Face sign-inNo card, no PIN
02language

Web

Digital onboarding and identity verification, right in the browser.

how_to_reg
Browser-based onboardingOnline identity verification
03smartphone

Mobile app

Passwordless biometric sign-in and full access to the player account.

no_encryption
Passwordless sign-inAccess to the player account
HOW IT WORKS

Identity verification in three steps.

BLUE ID combines document scanning, liveness detection and facial matching into one process.

01badge

ID scan

Auto-capture of the document and data extraction.

The user scans their ID, the system reads the data, and checks that the document is genuine.

02sentiment_satisfied

Selfie and liveness check

Automatic face capture, confirming a real person is in front of the camera.

Auto-capture takes a clean shot at the right angle and lighting. The liveness check runs passively and blocks photos, on-screen video, and masks.

03verified_user

Document match and face sign-in

The face is matched against the ID, and identity is linked to the account.

The comparison result is saved to the player profile, and the verified identity can then be used across supported BLUE ID scenarios.

KEY USE CASES

Where biometrics actually saves time

From registering a new player to everyday sign-in at a branch terminal.

how_to_reg01

Digital onboarding

Document scan, selfie and liveness detection verify a new player in one process.

loyalty02

Facial login at the terminal

Players can access their account using their face, without a card or PIN.

point_of_sale03

Identity connected to the player account

The verified identity remains linked to the player profile and can be used across supported BLUE ID processes.

face04

Identity verification and face login

A single glance at the camera instead of entering data.

compare05

Selfie-to-document matching

Confirmation that the ID belongs to the person registering.

visibility06

Liveness check

Protection against a photo, a video on a screen, or a mask.

no_encryption07

Passwordless sign-in

No passwords, no SMS codes — and fewer resets for support.

SECURITY & DATA PROTECTION

Biometrics designed with data control in mind.

BLUE ID handles biometric data with a clear purpose, defined data scope and an auditable trail. The setup can be adapted to the market, use case and your internal rules.

fingerprint

Biometric template instead of a photo

The face is processed as a biometric representation used for identity matching.

gavel

Only the data that is needed

Only data required for the specific purpose and defined retention period is processed.

data_usage

Every verification leaves a record

The result, time and flow of each verification remain traceable.

receipt_long

Rules tailored to your use case

Purpose, retention periods and other rules are configured according to the specific deployment.

dns

Biometrics is not the only option

If a player cannot or does not want to use biometrics, the process can continue through an alternative method.

alt_route

A fallback path is always available

Biometrics is an accelerator, not the only way to access an account.

ONE PRODUCT · BLUE ID

A complete identity solution in one package. You choose the engine.

You're not buying a component you then have to wire in yourself. BLUE ID is a finished product built from three layers. We always deliver the top two, and they work from day one. You only decide on the third: which biometric engine runs underneath.

LAYER 01 · WHAT THE PLAYER SEESINCLUDED

Onboarding portal

Ready-made screens in your brand, for online and SSBT alike. Nothing to design, nothing to build.

Online onboardingSSBT onboardingRegistration and sign-inPlayer account management
LAYER 02 · THE BRAIN OF THE SOLUTIONINCLUDED

Control center

It runs the entire verification in the background and shields the engine behind it. Switching providers becomes a settings change, not a new project.

Full process orchestrationIntegration with your systemsRules and thresholdsAudit trail and verification log
LAYER 03 · BIOMETRIC ENGINE

The only thing you need to decide

BLUE FACECODIUM BIOMETRY
RECOMMENDED

Our own engine.

  • check_circleNo third-party license fees
  • check_circleNew features on request, no waiting on a vendor
  • check_circleWe're accountable for the result, not a chain of vendors
With BLUE FACE, the third layer is ours too: one vendor delivers, runs and supports the whole of BLUE ID. One contract, one phone number, no passing the buck.
Third-party biometricsEXTERNAL VENDOR
ALTERNATIVE

An established third-party engine.

  • check_circleUse a license you already pay for
  • check_circleA fit when the regulator requires it
  • check_circleNeither verified players nor your staff notice the switch
FREQUENTLY ASKED QUESTIONS

What we get asked most often

Does a player have to register separately for the terminal and for mobile?add

No. There's one verified identity, tied to the player account. Onboarding only needs to happen once, in any channel, and sign-in then works on the terminal, the web and the mobile app.

What if the face isn't recognized?add

Biometrics is never the only path. A fallback sign-in method always remains: a card, a password, or staff assistance at the branch. We set thresholds to match what's acceptable for your case.

How does fraud prevention work?add

Liveness detection catches attempts to sign in with a photo, a video played on a screen, or a mask. Matching the selfie against the ID photo also stops registration under someone else's identity.

Where is biometric data stored?add

It depends on your setup: your own infrastructure, or an environment you choose. We store a biometric template, not a usable photo, and keep the processing scope to the necessary minimum.

Can it be connected to our existing loyalty or CRM system?add

Yes, that is a standard part of the delivery. Integration with existing systems and adaptation to the specific use case is part of the solution.

Can we use biometrics from a different vendor?add

Yes. If you already have a vendor in place, or the regulator requires it, we integrate their solution. The process design, terminals and connections to your systems stay the same.

Let's talk about where biometrics can help you

A free consultation, with a reply within 24 hours.

See how it works

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